Marilyn Friedmann offers more than 30 years of experience in management consulting, coaching, facilitating multi-stakeholder partnerships and leading marketing and fundraising teams in order to improve impact. She provides consulting and coaching services in the areas of strategic planning, leadership development, corporate social responsibility, community investment, fundraising, multi-stakeholder partnerships, marketing strategy and product / service innovation.

Marilyn is a Certified Professional Co-Active Coach, a Certified Management Consultant and an Accredited Partnership Broker.

Client Endorsements

“She combines both commercial and non-profit experience which allows her to provide very tactical and relevant advice." - Lynda Kuhn, Maple Leaf Foods
“Marilyn is a powerful and resourceful thinker, strategist and doer. She is very knowledgeable about consumer marketing and non-profit sector trends and the latest thinking on demographics and strategy. She has an enquiring mind, and is highly-driven to succeed. I would commend her to any organization working in these fields." - Neil D. Fraser, President, Medtronic Canada
“Marilyn is a consumate professional, highly engaging and clear about priorities." - Graham Klyne, Consultant
“Marilyn has a powerful ability to help with organizational transformation through fostering new and different ways of thinking. She combines strengths in market assessment and strategy development to help organizations implement change. Marilyn helps leadership and staff teams identify the changes that need to be made to support innovation. She helps leaders address the gap that often exists between strategic vision and successful implementation." - Caroline Riseboro, President, Plan International Canada
"Marilyn helped Volunteer MBC staff to think differently about our organization. Marilyn came up with a forward-thinking clear aspiration that speaks exactly to what we need to deliver going forward. It's very easy to remember and convey to all the stakeholders." - Carine Strong, Executive Director, Volunteer MBC
“Marilyn has a unique ability to bring the best of the for-profit world into the non-profit arena and vice-versa."- Tony Lee, Christian Children's Fund of Canada
“Marilyn is incredibly insightful, forward thinking, attentive to both individual and collective needs, and extremely committed to success. Above all else, Marilyn is dedicated to building the vision of her clients and has a unique ability to bring about solutions to complex problems." - Eowynne Noble, ICA Canada
“I would work with her again in a heartbeat." - Adele Madonia, ForceManager

As a senior leader in the not-for-profit sector, Marilyn has served as:

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Chief Development Officer for United Way of Peel Region

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Director of Corporate Development & Cause Marketing for CAMH Foundation

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Vice President of Development for World Vision Canada

Marilyn's clients have included:

  • FINCA Canada
  • War Child Canada
  • 2015 Pan Am/Parapan Am Games
  • Yonge Street Mission
  • MIAG Centre for Diverse Women & Families
  • Maple Leaf Foods
  • Starbucks Canada
  • Scotiabank
  • United Way of Peel Region
  • MEDA (Mennonite Economic Development Associates)
  • CBSR (Canadian Business for Social Responsibility)
  • CCI (Canadian Crossroads International)
  • Whirlpool Appliances
  • CIBC
  • Sun Life Financial
  • Opportunity International Canada
  • ICA Canada
  • PDAC (Prospectors and Developers Association)
  • Plan International Canada
  • World Vision Canada
  • Campbell Soup Company
  • Bestfoods Canada Inc., now part of Unilever

Marilyn served on the Board of Directors of MicroSkills. Earlier in her career, she held marketing leadership roles with Mattel Canada, Manulife Financial and Nestle Foods.

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